Quality #1 (From the Book Street Smart Franchising by Joe Matthews)
Most franchisors with meaningful and sustainable values are dedicated to helping you determine whether your personal objectives can be met using their business model. If your objectives can't be met with a high degree of probability, they will walk away from the deal. Their franchise opportunity website equips you with balanced information you can trust. Their people appear credible and informed.
You have hundreds and hundreds of franchise businesses available from which to choose and certainly not all franchise opportunities are created equal. However, a thorough systematic process to investigate your options will help you find the best franchise choice for you and your family. This process is called discovery.
A Franchise Business Discoveries consultant can help you narrow down the hundreds of alternatives to a manageable number of most appropriate options that fit your specific set of objectives, all at no cost to you. Please contact us today for a no obligation consultation. We can help you reach your dreams!
Quality #2
Most franchisors with meaningful and sustainable values have a clear understanding of individual traits, background, and capital necessary to produce success within their business model. In other words, they know who wins and who loses. They educate you online and by conversation about what it takes to win.
Quality #3
Most franchisors with meaningful and sustainable values evaluate you to determine whether you match their profile of a successful franchisee. They don't ask questions to simply ask questions or "schmooze," or to win your trust. They ask questions to determine whether you fit their success profile. They are only interested in doing business with those who will win and they say "no" to everyone else. This means you must have the experience of being effectively interviewed and screened, just as if you were applying for a key management position within the organization.
Quality #4
Most franchisors with meaningful and sustainable values have a candidate friendly process. They discard high-pressure sales techniques. [They allow the relationship to develop naturally as the discovery process unfolds in order to ensure a great fit with their environment and long-term success for everyone.] They're dedicated to helping you make the right decision for yourself and your family and do not appear to be overselling or manipulating.
Quality #5
Most franchisors with meaningful and sustainable values understand your goals and objectives. They assist you by either providing or helping you acquire the information you need to accurately evaluate the probability their business will produce the results you are looking for. They demand that you do the same.
Quality #6
Most franchisors with meaningful and sustainable values have a clear, step-by-step recruitment process. Both you and the franchisor know where you are in the process and what additional steps need to be taken. If they do not have a clear step-by-step recruitment process, they probably don't have a clear, well-thought-out easy-to-follow business model. Dismiss them as an option.
A Franchise Business Discoveries consultant can help you narrow down the hundreds of alternatives to a manageable number of most appropriate options that fit your specific set of objectives, all at no cost to you.
Please click here today for a no obligation consultation. We can help you reach your dreams!
