Sales as Process

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Why Passion Won't Sell

Michael Webster
By Michael Webster on September 8, 2013 3:31 AM Vote 0 Votes
Neil Rackham is one of the best known modern sales leader who combines expert theoretical knowledge with practical intuitions to deliver effective sales-as-a-process tools. Sales-as-a-process dates back to NCR's founding father, John Henry Patterson. Rackman, the author of Spin Selling,...

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